How to send an effective birthday coupon to your customers

Statistically, birthday emails are one of the most valuable emails you can send to your customers. Campaign Monitor specifically says that birthday emails have a 481% higher transaction rate than other promotional emails. But how do you make them most effective? Having a loyalty program such as Trezoro can give you the information you need […]

Consistency is the Key to Successful Customer Relationships

Have consistency in your product: When you have a business, providing the best version of your product to all your customers is a main goal. This seems rather obvious, but many times a business’s product can fail to be consistent, therefore giving customers a different experience every time they walk through the door. For example, […]

What should I include in my emails to subscribers?

Marketing to your customer base can be tricky, but emails can do a lot. Yet, it is really important that the content appeals to all of your subscribers. There are a few things that you can include to get the most out of your email marketing strategy, so these are some examples along with an […]

Why a mailing list is a good idea for your company

1. The simplest way to reach mobile customers: Mobile phones make it super easy to reach all kinds of customers. If you are trying to contact them, it definitely makes it easy. It is the most reliable way to reach these customers. It also surpasses other online marketing tools such as social media because everyone […]

Choosing Email Marketing Software for your Business

Email marketing can be a great way to get in touch with potential customers while making your existing ones love you all the more. In today’s world, there are so many options when it comes to email marketing, and it is important to figure out which software can best meet your needs. In this post […]