How to send an effective birthday coupon to your customers

Statistically, birthday emails are one of the most valuable emails you can send to your customers. Campaign Monitor specifically says that birthday emails have a 481% higher transaction rate than other promotional emails. But how do you make them most effective? Having a loyalty program such as Trezoro can give you the information you need […]

What should I include in my emails to subscribers?

Marketing to your customer base can be tricky, but emails can do a lot. Yet, it is really important that the content appeals to all of your subscribers. There are a few things that you can include to get the most out of your email marketing strategy, so these are some examples along with an […]

How to create a strong mailing list

Email marketing databases decrease by about 22.5% every year. But don’t worry, this doesn’t have to be you, as long as you know how to maintain a strong email marketing list! In regards to marketing for your business, you need to be constantly adding new contacts and emails to keep your database growing. There are […]

Why a mailing list is a good idea for your company

1. The simplest way to reach mobile customers: Mobile phones make it super easy to reach all kinds of customers. If you are trying to contact them, it definitely makes it easy. It is the most reliable way to reach these customers. It also surpasses other online marketing tools such as social media because everyone […]

Choosing Email Marketing Software for your Business

Email marketing can be a great way to get in touch with potential customers while making your existing ones love you all the more. In today’s world, there are so many options when it comes to email marketing, and it is important to figure out which software can best meet your needs. In this post […]